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Best smartwatches under $100 / £100 (2026)

Get the Amazfit Bip Max: it works with iPhone and Android, has built-in GPS and lasts up to 20 days. Skip the Fitbit Inspire 3, which costs more and borrows your phone’s GPS.

iPhone or Android · Up to $100 / £100 Updated 6 min read 0 tested · 3 researched
Amazfit Bip Max
Our pick: Amazfit Bip Max · Image: Amazfit

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The short answer

Amazfit Bip Max
Image: Amazfit

Amazfit Bip Max

Best for iPhone and Android

  • Researched
  • iPhone (iOS 15+) and Android (7.0+)
  • Built-in GPS · up to 20 days · 5 ATM

$99.99/£99.90Amazfit US & UK stores, checked 3 Oct 2026

Amazfit Bip 6
Image: Amazfit

Amazfit Bip 6

Best on a tight budget

  • Researched
  • iPhone (iOS 14+) and Android (7.0+)
  • Built-in GPS · up to 14 days · 5 ATM

$79.99/£79.90Amazfit US & UK stores, checked 3 Oct 2026

Fitbit Inspire 3
Image: Google

Fitbit Inspire 3

Skip: no built-in GPS

  • Researched
  • No built-in GPS and some features behind a subscription, for more than the Bip 6 costs.

$99.95/£84.99Google Store US & UK, checked 3 Oct 2026

What matters

Start with the phone. A watch is only useful if it pairs with the phone in your pocket, or the pocket of the person you are buying for. Then check how long it lasts, whether GPS is built in, and whether the features you want sit behind a subscription.

BatteryMakers quote "typical use". Expect less with GPS and always-on screens.
GPSBuilt-in GPS works without your phone. "Connected GPS" needs the phone with you.
FeesCheck what needs a subscription. Core tracking on all three is free.
Which phones each watch works with
Which phones each watch works with
WatchiPhoneAndroidWhat you lose on iPhone
Amazfit Bip MaxYes, iOS 15+Yes, 7.0+Quick replies to messages
Amazfit Bip 6Yes, iOS 14+Yes, 7.0+Typed and voice message replies
Fitbit Inspire 3Yes, iOS 16.4+Yes, 11+Nothing listed; needs a Google Account
Apple Watch SE 3iPhone 11 or later onlyNoNothing, but it starts at $249 / £219

On an iPhone, every watch here still shows your notifications and takes calls where it supports them. Only Apple's own watch can reply to iMessages and do everything an iPhone can, and it costs more than twice our budget.

5 ATM water resistance, which all three verdicts have, is fine for showers and pool swimming but not for diving or water sports at speed.

Compare the picks

Our three verdicts compared
VerdictModelPhonesBattery (typical)GPSWaterHow judged
PICKAmazfit Bip MaxiPhone & Android20 daysBuilt-in, 40 h5 ATMResearched
BUDGETAmazfit Bip 6iPhone & Android14 daysBuilt-in, 32 h5 ATMResearched
SKIPFitbit Inspire 3iPhone & Android10 daysConnected (uses phone)5 ATMResearched

Specs from each maker's own product page; see Sources. Battery is the maker's typical-use figure; GPS hours are continuous tracking. Prices from Amazfit's and Google's own US and UK stores, checked 3 Oct 2026; they change often and may be lower elsewhere.

Our verdicts

PICK

Amazfit Bip Max

Researched

The most watch you can get for $100 / £100, whichever phone you use.

Why it’s good

  • Works with iPhone (iOS 15+) and Android (7.0+)
  • Up to 20 days typical, 40 h with GPS on

Watch out for

  • Big and 52.6 g with the strap; quick replies to messages are Android only; no USB cable in the box
BUDGET

Amazfit Bip 6

Researched

Same app, same built-in GPS and the same iPhone and Android support for $20 / £20 less.

Why it’s good

  • Works with iPhone (iOS 14+) and Android (7.0+)
  • Built-in GPS, calls on the wrist, 5 ATM

You give up

  • Up to 14 days typical vs 20, 32 h of GPS vs 40, and a smaller 1.97-inch, 2,000-nit screen
SKIP

Fitbit Inspire 3

Researched

A long-running bestseller and Google's cheapest Fitbit, so it comes up in every gift search. But it has no GPS of its own: Google calls it "connected GPS", which means your phone must come with you to log pace and distance. Battery is rated at up to 10 days. Google also puts the wellness report, the detailed stress score and most mindfulness sessions behind Google Health Premium. At $99.95 / £84.99 it costs more than the Bip 6, which has built-in GPS and lasts longer.

How we chose

Show how we chose

We compared eight watches and bands priced up to about $100 / £100, plus the Apple Watch SE 3 for scale. Every verdict was checked on the maker's own page and on a US and a UK store on 3 Oct 2026. To get a verdict a watch had to be sold and in stock in both countries and work with both iPhone and Android. Then we weighed battery life, built-in GPS, health features, subscriptions and price. The CMF Watch 3 Pro looked strong, but we could not check its UK store, so it gets no verdict.

Tested means we used it ourselves. Researched means we judged it from specs, independent tests, safety rules and owner reports, without using it. We never mark a researched pick as tested.

Questions

Will a cheap smartwatch work with my iPhone?

All three verdicts pair with iPhones and Android phones, and show notifications on both. On an iPhone the Amazfit watches cannot reply to messages; you read them on the watch and reply on the phone.

Do I need to pay a subscription?

No, for steps, heart rate, sleep and workouts. Fitbit puts its wellness report, detailed stress score, most mindfulness sessions and AI coaching behind Google Health Premium. Amazfit's Zepp app is free; TechRadar notes its Zepp Aura wellness reports are an optional paid extra.

What is the difference between built-in and connected GPS?

Built-in GPS lets the watch map a run or ride on its own. Connected GPS borrows your phone's location, so the phone has to come with you.

Is there anything to know before giving one as a gift?

Check the recipient's phone first. The Amazfit watches come with a magnetic charging head but no USB cable, so they will need one they already own.

Why not an Apple Watch?

The Apple Watch SE 3 starts at $249 / £219 and works only with an iPhone 11 or later. It is a good watch, but it is well outside this budget.

Sources

Show the sources

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